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ChannelSupply

The ChannelSupply program enables suppliers and their products to be integrated into ChannelOnline, the Web-based sales cycle automation solution. By becoming a ChannelSupply partner, distributors extend their reach to more than 800 VAR companies, approximately 3,200 VAR professionals, and thousands of end customers, daily. Now you can increase sales by publishing your product catalog, offering real-time pricing and availability information, and receiving electronic orders in a controlled, cost-effective manner that makes it easier for both you and your VARs to conduct business.

Benefits of ChannelSupply

ChannelSupply provides an effective electronic interface between suppliers and their small- and medium-size VAR customers, with the following benefits:

  • Reduce costs lower the costs of doing business with small- and medium-size VARs
  • Augment visibility higher mind share on a platform used daily by thousands of sales reps to research products
  • Increase revenues make it easier for VARs to order from suppliers whose ordering system is integrated into their chosen business solution (Premium-level integration)
  • Grow margins refocus your sales efforts on high-margin businesses
  • Decrease marketing efforts cut recruitment and promotional activity and costs
Three Levels of Integration
Level Description Marketing Cost
Standard File support Co-op Marketing
Enhanced File support, plus real-time price & availability Co-op Marketing
Premium File support, plus real-time price & availability, plus Auto-fulfill (electronic order submission & pull-back of status/tracking info into ChannelOnline) Co-op Marketing
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